What We Did

• Branding: Oversee all branding initiatives including logo design, package design, web design, and promotional materials.
• Create strategic social media marketing plans aligning with product launches, seasonal sales, and other important dates.
• Network within the fashion industry to create brand awareness across several platforms including well-known bloggers, celebrities, and participating in Fashion Week events
• Implement Email Marketing: Composition and Analyze
• Admin all community management & content marketing efforts including Facebook, Twitter, Instagram, Pinterest, Google+, Youtube
• Create and Manage Social Media advertising campaigns
• Project Manager, video creation & photography for new product launches
• Compose weekly Blogs using relevant, searchable key words and content for website
• Market Research
• Google Analytics
• E-Commerce product management: website and Amazon.com as well as Flash sale management (Fab, Zulily, Nomorerack)